Vertiver Strategy

Strategy

Overview

Donna Meadows proposed small shifts at lever points within a system to create massive transformation. Vertiver’s own motto “be a trim tab,” is a nod to this systems thinking approach for sustainability also espoused by Bucky Fuller. Our strategic process entails in-depth analysis of a system, mapping of points where big shifts can occur and proposing a roadmap for sustainability-based action. The process is immersive and interactive— not suited for the fix-it-quick mindset of business as usual clients of course—but one that provides a blueprint for lasting change. We infuse our strategic process with creative engagement and design thinking, so as to factor the ideas of various stakeholders in the system into the strategic roadmap.

Vertiver strategy active listening

Active Listening


"most people listen to reply not to understand" Listening well is the first step to gaining true understanding of a need, yet it is an art that is getting lost in the deluge of biases and supply-led processes that many follow. Vertiver is a team of curious people genuinely committed to solving complex issues that affect our planet. We are active listeners and engage in an open dialogic process until we have articulated a shared understanding of the task at hand. Reflecting back to our partners what has been 'listened-to' establishes the foundation for a successful process of developing strategy for our partners.

vertiver strategy design thinking

Design Thinking


The term's been touted in the auditoriums of MBA programs and 'strategy think tanks' for a while. We interpret and practice it somewhat simply-we engage our partners in 'design thinking' conversations and workshops in which through creative interaction, we garner collective input from participants, generate potential solutions that are quickly vetted for efficacy. Then we analyse, refine and distil insights to arrive at the quintessence of need and solutions that fit our partners' specific context. This gets buy-in from key stakeholders and paves the way for smooth implementation of strategy.

vertiver strategy roadmapping

Roadmapping


Being trusted to develop a roadmap towards environmental and social sustainability is a responsibility we proudly connect with our own passion for positive impact and our extensive understanding of technological and operational processes that enable organizations to embrace a strong culture of sustainability. Our Roadmapping process includes elemental aspects of scenario planning as it evaluates potential outcomes of steps takes under a BAU scenario or under the best-case scenario. The roadmap offers concrete steps that partners can take to move towards sustainability within their organization as the first step and outwards towards enabling their vendors as the next. We have worked on developing roadmaps for Carbon Neutrality in Assam with Iroa Ecological Solutions.

What Strategy Mean to Us ?

Vertiver worked closely with the Department of Science and Technology under India's Ministry of Science and Technology to develop a design and dissemination platform for FarmerZone, a cloud-based service for smallholder farmers. FarmerZone was announced at an international consultation for which Vertiver served as the event partner:

Strategy Projects

FarmerZone

vertiver smart-agriculture banner

Overview

Vertiver worked closely with the Department of Science and Technology under India's Ministry of Science and Technology to develop a design and dissemination platform for FarmerZone, a cloud-based service for smallholder farmers. FarmerZone was announced at an international consultation for which Vertiver served as the event partner:

vertiver banner farmer-zone
vertiver farmer zone strategy

What we did ?

Working closely with the scientists at DBT, Vertiver translated the vision of FarmerZone into a concept note for national and international experts in smart agriculture. We developed the strategic narrative for FarmerZone, researching and copywriting to render the complexity of the overlap between technology and agriculture, into a clearly articulated, comprehensible background paper. In partnership with Iora Ecological Solutions, we helped DBT design and define the Agenda for the international consultation at which FarmerZone was presented, ensuring the participation of strategic stakeholders in Smart Agriculture from around the world. Using design tools to create a differentiated identity for FarmerZone, we developed advertisements in Hindi and English to create awareness of the initiative to a broader national audience. Finally, as Event Partners to DBT, we organized all aspects of the FarmerZone event held at the Pravasi Bharatiya Kendra on August 29th to the 31st. Smart Agriculture is a topic our sustainability hearts beat for. We are so happy to have helped DBT create a successful launch of the FarmerZone for their audience, and are continuing to work with them to shape the concept further.

vertiver strategy biotechnology
vertiver project agriculture-conclave