Design is a term that is used loosely across products and processes in
various disciplines. At Vertiver, design is a process, a thought process and an outcome. We
design to turn otherwise boring content into engaging visual content,
we design ads, we design films, we design experiences, we design apps and websites and we
apply design thinking for problem solving. So for us 'design' is a language we apply to the
problems of enviornmental and social issues to construct 'designed'
stories and narratives that engage people into them. We are all designers at Vertiver and
there is no doubt we need to 'design' ourselves
out of the mess that we have created in the planet.